Advisor Geneviève Hilton Authors Earth.Org Feature on Global Credit Standards
We’re proud to share that Geneviève Hilton—writing under the pen name Jan Lee and a trusted advisor to Seneca Impact Advisors—authored a compelling new article for Earth.Org: “New Global Credible Credit Standards Promise More Credibility. Will They Work?”
The piece explores the launch of new global standards aimed at improving the credibility and transparency of carbon and biodiversity credit markets. These standards, introduced by the Integrity Council for the Voluntary Carbon Market (ICVCM) and the Biodiversity Credit Alliance (BCA), are designed to address long-standing concerns around greenwashing, inconsistent methodologies, and the lack of measurable impact in credit-based climate solutions.
, Managing Director at Seneca Impact Advisors, is quoted in the article, offering insight into the practical implications of these standards for investors and project developers. His perspective underscores the importance of frameworks that are both rigorous and adaptable to real-world complexities.
This recognition reflects Seneca’s ongoing commitment to advancing credible, science-based approaches to environmental finance. From our work on nature-positive investment strategies to our advocacy for integrity in carbon markets, we remain at the forefront of shaping a more accountable and effective climate finance ecosystem.
We invite you to read the full article and join the conversation on how these evolving standards could reshape the future of climate and biodiversity investments.